Tuesday, November 23, 2010

Zen Cart- The Art of E-commerce

The fantastic news for site owners - there are lots of places on the web where they are able to get Zen Cart templates that use their specific organization color scheme and branding. By using Zen Cart themes it allows the web site to use the colors and branding associated with a certain brand or maybe an established brick and mortar retailer. It is vital to have a standard branding and color scheme shared by all facets of a business.

A web site owner may opt to go and hire a web designer to give his online store a highly customized look, it has some drawbacks however. First is the time required to find the right designer with the required skill set, designing for Zen Cart is rather different from designing web sites using the more widespread HTML and CSS languages.

Another aspect to consider is the time it takes to meet with the designer, have them produce a design mock up or two, and then make revisions before final design approval. If time is of the essence then using a pre-configured high quality Zen Cart Themes is certainly the route to take.

The upside to employing a designer to give your site a custom look is that you can find an original design that can help your site and business stand out among the hundreds of standard internet sites in your market niche. Without doubt your internet site is usually the first impression a customer has of your business- do not miss this opportunity!

A professionally designed website that is attractive to the eye and easy to navigate instills confidence in your products and helps keep customers on your web-site, increasing the odds of them making a purchase.

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